Director of Research & Analytics
Areas of Expertise
Economic Development Research and Communications
Kay, who joined Boyette shortly after the firm was founded, is a seasoned research analyst, project lead, and strategic planning and communications professional. With a unique combination of creativity and analytical skill, she builds community and corporate strategies rooted in extensive data mining techniques.
Naturally curious, Kay dissects qualitative and quantitative research to discover emerging targets, understand workforce assets, and evaluate project impacts for both public and private sector clients. Her ability to build consensus during stakeholder engagements is at the core of Boyette’s qualitative research efforts to define cohesive strategies and develop implementable plans.
Before joining Boyette, Kay led her own public relations consulting firm, providing comprehensive communications counsel, strategic planning, public policy direction, employee training, competitive research, focus group facilitation, and operations management services to her clients. She also served as Director of Information Services for the Arkansas Economic Development Commission.
Kay is an accredited member and past president of the Public Relations Society of America (PRSA), Arkansas Chapter. She has received the chapter’s Crystal Award, the highest award given to a chapter member, for lifetime achievement in public relations and is also a past recipient of the PRSA President’s Award for outstanding service to the organization. She is currently serving on a national task force exploring the international board structure for Alpha Delta Pi sorority. A native of Little Rock, Kay received a bachelor of fine arts degree in journalism from Southern Methodist University in Dallas.
I’m passionate about
volunteering my time and energy to make my community the best it can be.
I most admire
Mary Kay Ash, who gave women unmatched opportunities to succeed in business.
“It is not fair to ask of others what you are not willing to do yourself.” (Eleanor Roosevelt)
balancing our economic, environmental and social systems to provide a meaningful life now and for future generations.
My first job after college
was with the Bill Clinton for Governor campaign.
A surprising thing to know
I babysat Chelsea Clinton when she was a toddler.